{"id":17807,"date":"2015-03-24T11:21:42","date_gmt":"2015-03-24T15:21:42","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=17807"},"modified":"2015-03-24T11:23:40","modified_gmt":"2015-03-24T15:23:40","slug":"yext-powerlisting-scoring-gets-worse-when-listing-gets-better","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2015\/03\/24\/yext-powerlisting-scoring-gets-worse-when-listing-gets-better\/","title":{"rendered":"Yext PowerListing Scoring Gets Worse When Listing Gets Better?"},"content":{"rendered":"

Yext Power Listing tool has often been useful to me to find bad NAP. I would caution others though that it is primarily a selling tool not a diagnostic one. And one that seems to be manipulated to increase your sense of discomfort EVEN when there is improving NAP.<\/p>\n

By Yext’s measures 18 Listings improved, 4 stayed the same with totally wrong name, 6 had the right name or close to the right name and showed no change between October and now.<\/p>\n

Yet in October 2014 it was scored at 37% error rate at Yext and in March 2015 it was scored with a 61% error rate DESPITE improving NAP (around the locations new name).<\/p>\n

Go figure.<\/p>\n

\"New<\/p>\n

<\/p>\n

\"New<\/p>\n

Still Bad, No Change<\/p>\n

Yahoo
\nMapquest
\nMerchant Circle
\nLocalDatabase
\nLocal Pages<\/p>\n

Improved<\/p>\n

Yelp (bad listing removed)
\nSuper Pages
\nCitySearch
\nLocal.com
\nFourSquare
\nDexKnows
\neLocal
\nCitySquars
\nYellow Moxie
\nTupalo
\nAvantar
\nYellowBot
\nWhere2
\nChamber of Commerce
\nAmericanTowns
\nFactual
\nYasabe
\nGetFave<\/p>\n

OK, no change<\/p>\n

Facebook
\nBing
\nWhite Pages
\nMojo Pages
\nCo-Pilot
\n8coupons<\/p>\n","protected":false},"excerpt":{"rendered":"

Yext Power Listing tool has often been useful to me to find bad NAP. I would caution others though that it is primarily a selling tool not a diagnostic one. And one that seems to be manipulated to increase your sense of discomfort EVEN when there is improving NAP. By Yext’s measures 18 Listings improved, …<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-17807","post","type-post","status-publish","format-standard","hentry","category-google-plus"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t