{"id":168,"date":"2007-05-17T08:19:01","date_gmt":"2007-05-17T12:19:01","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/2007\/05\/17\/local-links-of-interestgoogles-universal-search\/"},"modified":"2007-05-17T11:59:30","modified_gmt":"2007-05-17T15:59:30","slug":"local-links-of-interestgoogles-universal-search","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2007\/05\/17\/local-links-of-interestgoogles-universal-search\/","title":{"rendered":"Local Links of Interest:Google&#8217;s Universal Search"},"content":{"rendered":"<p>Many of the changes that we have been seeing in google Maps over the past few days have been part of Google&#8217;s new Universal search upgrade. These upgrades magnify the importance of Google Maps as they allow for &#8220;<a target=\"_blank\" href=\"http:\/\/googleblog.blogspot.com\/2007\/05\/universal-search-best-answer-is-still.html\">The best answer is still the best answer&#8221;<\/a> local results to be inserted in all of Google&#8217;s organic search results. This will lead to a dramatic increase of exposure of local data. Greg Sterling estimates that <a href=\"http:\/\/gesterling.wordpress.com\/2007\/03\/01\/local-numbers-setting-the-record-straighter\/\">as many as 40% of ALL searches have local intent<\/a> and as Google figures out which ones are (even without the city, st modifier), we will be seeing Google Maps data much more frequently.<\/p>\n<p><a href=\"http:\/\/www.nytimes.com\/2007\/05\/17\/technology\/17google.html?ref=technology\">Google\u00e2\u20ac\u2122s One-Stop Search to Yield Text and Images<\/a> &#8211; NY times (reg. req&#8217;d) An overview of the changes announced at Searchology<\/p>\n<p><a href=\"http:\/\/gesterling.wordpress.com\/2007\/05\/16\/google-maps-text-view-part-of-universal\/\">Google Maps \u00e2\u20ac\u02dcText View\u00e2\u20ac\u2122 Part of Universal Search<\/a> &#8211; Greg Sterling gives an inkling of the many changes to come in Maps in this and future upgrades.<\/p>\n<p><a href=\"http:\/\/searchengineland.com\/070516-143312.php#news\">News &#038; Local Blending in Google 2.0: Google Universal Search<\/a>&#8211; Danny Sullivan has an indepth article on all aspects of the new technology at <a href=\"http:\/\/searchengineland.com\">SEL<\/a>.<\/p>\n<p><a href=\"http:\/\/www.seobythesea.com\/?p=629\">Google\u00e2\u20ac\u2122s Universal Search Patent Application<\/a> &#8211; Bill Slaski covers the relevant patent applications at <a href=\"http:\/\/www.seobythesea.com\">SEO by the Sea<\/a>.<\/p>\n<p><a href=\"http:\/\/www.google.com\/views?q=thomas%20jefferson+view:map\">Very Cool Google Experimental Map view<\/a>\u00c2\u00a0 from the new <a href=\"http:\/\/www.google.com\/experimental\/\">Google Experimental Search<\/a> area (via Greg Sterling at <a href=\"http:\/\/feeds.feedburner.com\/~r\/screenwerk\/~3\/117207365\/\">Screenwerk<\/a>)<br \/>\n<a href=\"http:\/\/searchengineland.com\/070516-143312.php#news\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many of the changes that we have been seeing in google Maps over the past few days have been part of Google&#8217;s new Universal search upgrade. These upgrades magnify the importance of Google Maps as they allow for &#8220;The best answer is still the best answer&#8221; local results to be inserted in all of Google&#8217;s &#8230;<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-168","post","type-post","status-publish","format-standard","hentry","category-google-maps-google-local"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/users\/262"}],"replies":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/comments?post=168"}],"version-history":[{"count":0,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/168\/revisions"}],"wp:attachment":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/media?parent=168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/categories?post=168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/tags?post=168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}