{"id":15098,"date":"2013-06-18T13:40:48","date_gmt":"2013-06-18T17:40:48","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=15098"},"modified":"2013-06-18T15:41:35","modified_gmt":"2013-06-18T19:41:35","slug":"google-rolls-out-local-carousel-display-for-in-us-dining-nightlife-hotels-and-other-attractions","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2013\/06\/18\/google-rolls-out-local-carousel-display-for-in-us-dining-nightlife-hotels-and-other-attractions\/","title":{"rendered":"Google Rolls Out Local Carousel Display in US for Dining, Nightlife, Hotels, and Other Attractions"},"content":{"rendered":"

As suspected Google has announced<\/a> the roll out the Carousel Display for local results<\/a> “for local dining, nightlife, hotels, and other attractions on desktop”. Here is Jade’s post<\/a> in the Forums:<\/p>\n

Today, we\u2019re announcing<\/a> an interactive \u201ccarousel\u201d of results on Google search for local dining, nightlife, hotels, and other attractions on desktop. This launch is English and US-only for now. The carousel has appeared since December in tablet searches in the US, and the desktop local search experience is now consistent.<\/p>\n

To give it a try, \u00a0search for something like \u201cmexican restaurant.\u201d Users can click on a specific place to view more details and scroll through more results by clicking on the arrows on the side.<\/p>\n

How can I get my business to show up in the carousel?<\/strong><\/p>\n

While we can\u2019t guarantee inclusion in search results, we can say that the carousel will show results from listings in Google Maps using categories. Just as in regular ranking, Google\u2019s algorithms take into account many factors to select the places and results that are most relevant to the user. This algorithm based approach is also used to decide which businesses are in the carousel.<\/p>\n

Why is this feature only available for some business verticals?<\/strong><\/p>\n

We\u2019re committed to providing users a high quality search experience for every query. The carousel filtering experience is a good fit for some categories of local businesses. We will continue to experiment with different designs and interfaces to make sure that users get the information they\u2019re looking for, fast.<\/p>\n

I\u2019d like to see this feature in more languages and countries, please!<\/strong><\/p>\n

We\u2019ll work as fast as we can to roll out new features in as many places as possible, but have nothing to announce at this time.<\/p>\n

My business is on the carousel, but I\u2019d like to change the photo. How can I do that?<\/strong><\/p>\n

The Google business listing is one of several sources we use for the photos in the carousel, and making sure high-quality images are posted to it will help improve your photo. However the image selection, like the actual ranking of businesses, is primarily decided by algorithms and so we can\u2019t guarantee complete control over the image.<\/p>\n

\"\"<\/p>\n

Some notes:<\/p>\n

1- The carousel will display as many restaurants as there is room on your display. On my iMac with a 1920 x 1200 displays 15 listings left to right. On my 1280 x 960 display it shows 9.5 listings.
\n2-It still retains the Zagat rating number
\n3-None of the displayed results from the carousel have an organic listing until the image is clicked
\n4-When you cursor over the image a pin is raised on the map
\n5-When you click on any given image you remain on the main search page for a branded search for that listing and the number 1 listing switches to the brand’s web and a knowledge panel is displayed to the right
\n6-Given the ease at which a branded search is executed (by a click), even though the company web site shows first, this will be a huge win for Yelp and others doing good seo in the entertainment and restaurant industries
\n7- In the hotel searches only advertisers and Google’s hotel finder are visible above the fold even on larger displays.
\n8-The displayed listing is a blended listing and shows site links and title tags when available.
\n9- I can currently see the display in Firefox but NOT Chrome (how weird is that)<\/p>\n","protected":false},"excerpt":{"rendered":"

As suspected Google has announced the roll out the Carousel Display for local results “for local dining, nightlife, hotels, and other attractions on desktop”. Here is Jade’s post in the Forums: Today, we\u2019re announcing an interactive \u201ccarousel\u201d of results on Google search for local dining, nightlife, hotels, and other attractions on desktop. This launch is …<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-15098","post","type-post","status-publish","format-standard","hentry","category-google-plus"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/15098","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/users\/262"}],"replies":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/comments?post=15098"}],"version-history":[{"count":10,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/15098\/revisions"}],"predecessor-version":[{"id":15108,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/15098\/revisions\/15108"}],"wp:attachment":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/media?parent=15098"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/categories?post=15098"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/tags?post=15098"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}