{"id":15021,"date":"2013-06-06T14:26:09","date_gmt":"2013-06-06T18:26:09","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=15021"},"modified":"2013-06-06T14:26:09","modified_gmt":"2013-06-06T18:26:09","slug":"google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2013\/06\/06\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\/","title":{"rendered":"Google Adds &#8220;Are you the Business Owner?&#8221; Link to the Brand Knowledge Panel"},"content":{"rendered":"<p>Googler Jade W <a href=\"http:\/\/productforums.google.com\/forum\/#!category-topic\/business\/need-advice\/5B0TFFR5DgY\">posted<\/a> in the Google for Business forums that they have now added a link to the branded Knowledge panel result for local businesses that allows business owners to claim their listing directly from the main search result page. The link only shows on a direct branded search not on a category search. Here is here post:<\/p>\n<p dir=\"ltr\" style=\"padding-left: 30px;\"><em>Managing your business\u2019s presence on Google is now easier and more accessible. Now, when you search for your business on Google, under right-hand-side panel, there\u2019s a link that says Are you the business owner? Clicking on this will direct you to become the verified owner of this business on Google Places for Business, or to manage the page for your business if you\u2019ve already done so.<\/em><\/p>\n<p dir=\"ltr\" style=\"padding-left: 30px;\"><em>It\u2019s easier than ever for business owner to begin the verification process, right from searching for your business on Google.<\/em><\/p>\n<p>At some level it is a very small change. It does however point out two things. 1) Google is ready to accept new listing claims into the recently updated Places for Business Dashboard and 2)that Google has the power to ramp up SMB engagement at any moment by adding a link to their home page.<\/p>\n<p>Google&#8217;s home page gets significantly more traffic than Maps or Places or G+ local ever has or will. The fact that Google has added this link to the front page should send a clear signal to the market that Google can easily increase the numbers of SMBS claiming their business listing and engaging with Google&#8217;s \u00a0free and paid products. Are they finally starting to do just that?<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2013\/06\/fern-adelstein-olean-ny-Google-Search.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-15022 aligncenter\" alt=\"fern adelstein olean ny   Google Search\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2013\/06\/fern-adelstein-olean-ny-Google-Search-520x396.png\" width=\"520\" height=\"396\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2013\/06\/fern-adelstein-olean-ny-Google-Search-520x396.png 520w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2013\/06\/fern-adelstein-olean-ny-Google-Search-262x200.png 262w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2013\/06\/fern-adelstein-olean-ny-Google-Search-1024x781.png 1024w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2013\/06\/fern-adelstein-olean-ny-Google-Search.png 1055w\" sizes=\"auto, (max-width: 520px) 100vw, 520px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Googler Jade W posted in the Google for Business forums that they have now added a link to the branded Knowledge panel result for local businesses that allows business owners to claim their listing directly from the main search result page. The link only shows on a direct branded search not on a category search. &#8230;<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-15021","post","type-post","status-publish","format-standard","hentry","category-google-plus"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Googler Jade W posted in the Google for Business forums that they have now added a link to the branded Knowledge panel result for local businesses that allows business owners to claim their listing directly from the main search result page. The link only shows on a direct branded search not on a category search.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Mike Blumenthal\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/blumenthals.com\/blog\/2013\/06\/06\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.9\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Mike Blumenthal | Developing Knowledge about Local Search\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Google Adds \u201cAre you the Business Owner?\u201d Link to the Brand Knowledge Panel\" \/>\n\t\t<meta property=\"og:description\" content=\"Googler Jade W posted in the Google for Business forums that they have now added a link to the branded Knowledge panel result for local businesses that allows business owners to claim their listing directly from the main search result page. The link only shows on a direct branded search not on a category search.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/blumenthals.com\/blog\/2013\/06\/06\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2013-06-06T18:26:09+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2013-06-06T18:26:09+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Google Adds \u201cAre you the Business Owner?\u201d Link to the Brand Knowledge Panel\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Googler Jade W posted in the Google for Business forums that they have now added a link to the branded Knowledge panel result for local businesses that allows business owners to claim their listing directly from the main search result page. The link only shows on a direct branded search not on a category search.\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2013\\\/06\\\/06\\\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\\\/#article\",\"name\":\"Google Adds \\u201cAre you the Business Owner?\\u201d Link to the Brand Knowledge Panel\",\"headline\":\"Google Adds &#8220;Are you the Business Owner?&#8221; Link to the Brand Knowledge Panel\",\"author\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/author\\\/mike-blumenthal\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"http:\\\/\\\/blumenthals.com\\\/blog\\\/wp-content\\\/uploads\\\/2013\\\/06\\\/fern-adelstein-olean-ny-Google-Search-520x396.png\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2013\\\/06\\\/06\\\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\\\/#articleImage\"},\"datePublished\":\"2013-06-06T14:26:09-04:00\",\"dateModified\":\"2013-06-06T14:26:09-04:00\",\"inLanguage\":\"en-US\",\"commentCount\":16,\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2013\\\/06\\\/06\\\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2013\\\/06\\\/06\\\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\\\/#webpage\"},\"articleSection\":\"Google+ Local\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2013\\\/06\\\/06\\\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blumenthals.com\\\/blog\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-plus\\\/#listItem\",\"name\":\"Google+ Local\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-plus\\\/#listItem\",\"position\":2,\"name\":\"Google+ Local\",\"item\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-plus\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2013\\\/06\\\/06\\\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\\\/#listItem\",\"name\":\"Google Adds &#8220;Are you the Business Owner?&#8221; Link to the Brand Knowledge Panel\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2013\\\/06\\\/06\\\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\\\/#listItem\",\"position\":3,\"name\":\"Google Adds &#8220;Are you the Business Owner?&#8221; Link to the Brand Knowledge Panel\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-plus\\\/#listItem\",\"name\":\"Google+ Local\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/#organization\",\"name\":\"Mike Blumenthal\",\"description\":\"Developing Knowledge about Local Search\",\"url\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/author\\\/mike-blumenthal\\\/#author\",\"url\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/author\\\/mike-blumenthal\\\/\",\"name\":\"Mike Blumenthal\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2013\\\/06\\\/06\\\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4d8617e019d2d1ac91870df8164089168280ad79e57bb264a9f383abaee26b77?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Mike Blumenthal\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2013\\\/06\\\/06\\\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\\\/#webpage\",\"url\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2013\\\/06\\\/06\\\/google-adds-are-you-the-business-owner-link-to-the-brand-knowledge-panel\\\/\",\"name\":\"Google Adds \\u201cAre you the Business Owner?\\u201d Link to the Brand Knowledge Panel\",\"description\":\"Googler Jade W posted in the Google for Business forums that they have now added a link to the branded Knowledge panel result for local businesses that allows business owners to claim their listing directly from the main search result page. 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