{"id":12000,"date":"2012-01-12T06:19:13","date_gmt":"2012-01-12T10:19:13","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=12000"},"modified":"2012-01-12T14:41:17","modified_gmt":"2012-01-12T18:41:17","slug":"loci-2011-andrew-shotland","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2012\/01\/12\/loci-2011-andrew-shotland\/","title":{"rendered":"Loci 2011- Andrew Shotland"},"content":{"rendered":"

Most of you are familiar with Andrew Shotland<\/a>, a well know Local SEO practitioner and author of www.localseoguide.com. He has provided his services to numerous media, ecommerce companies, franchises and start-ups including Bing.com, Amazon, DexKnows.com, Yellowbook.com, The Yellow Pages Group Co. of Canada and many, many other big players (space limitations precludes me from including his whole list :)). He also provides small businesses with search marketing services.<\/p>\n

You may (or may not have) also know that, in a past life, he was a founding member of NBC\u2019s Internet group and a former GM of NBC.com. While at NBC, Andrew created NBC-IN, the first national network of local TV station websites. Most recently he was VP Business & Product Development at Insider Pages. In 2011, he launched a partnership with BIA\/Kelsey to provide social media consulting services to BIA\/Kelsey clients.<\/p>\n

What you (and I didn’t know) was that he obviously bleeds Apple \ud83d\ude42 … Here is his take on influential and meaningful influences in 2011. And meaningful they are.<\/p>\n

****<\/p>\n

I am afraid I am too trendy, but if I had to think about what had the most influence over my thinking\/actions this year, it’s all Jobs-related. I wish I could say the posts on the Lat\/Long blog or from Matt Cutts were as inspiring, thought-provoking or actionable, but some things were not meant to be: <\/p>\n

Steve Jobs Stamford Commencement Speech<\/a>
\nBest 14 minute investment – Makes you want to get off your ass and do something meaningful<\/p>\n

Apple’s Here’s To The Crazy Ones Ad With Jobs Voice Over<\/a>
\nMakes you want to get off your ass and do something meaningful, but only takes 60 seconds <\/p>\n

Jobs Perspective on Designer Paul Rand<\/a>
\nThis one is perhaps my favorite because of how Jobs describes Rand’s approach to consulting.<\/p>\n

Honorable mentions:
\n–DaringFireball.net<\/a> – @gruber is one of the best writers on the Web
\n–Asymco.net<\/a> – Horace Dediu is insane. He picks apart business data the way Mike Blumenthal picks apart Google Places
\n-Blumenthals.com – No need for explanation. This URL http:\/\/support.google.com\/places\/?hl=en-US&rd=1 should 301 to your homepage
\n–Kottke.org<\/a> – best aggregator of interesting stuff. All work and no play, etc.
\nAndrewSullivan.com<\/a> – regardless of whether or not you agree with his opinions, simply one of the best discussions on the Internet
\n@RakeshLobster – his Groupon stuff is perhaps the most entertaining string of tweets since @RepWeiner tweeted his package<\/p>\n","protected":false},"excerpt":{"rendered":"

Most of you are familiar with Andrew Shotland, a well know Local SEO practitioner and author of www.localseoguide.com. He has provided his services to numerous media, ecommerce companies, franchises and start-ups including Bing.com, Amazon, DexKnows.com, Yellowbook.com, The Yellow Pages Group Co. of Canada and many, many other big players (space limitations precludes me from including …<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-12000","post","type-post","status-publish","format-standard","hentry","category-loci-significant-articles-local-search"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/12000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/users\/262"}],"replies":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/comments?post=12000"}],"version-history":[{"count":7,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/12000\/revisions"}],"predecessor-version":[{"id":12018,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/12000\/revisions\/12018"}],"wp:attachment":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/media?parent=12000"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/categories?post=12000"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/tags?post=12000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}