Understanding Google My Business & Local Search
LocalU Blog: Video Deep Dive: Google Local Gets a Promotion
In this video discussion at the LocalU forum David Mihm, Mary Bowling and I look at how the role of Google Local at Google and where does it fit vis a vis Plus and search.
In thinking about the role of Local at Google, going forward we look at a number of interesting recent developments as well as the forced separation from Google Plus and consider the implications of these moves. Has the importance of local decreased or increased at Google?
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” Has the importance of local decreased or increased at Google?”
From our observations running ads on mobile is an open invitation to getting adwords clicks. CTR on ads is huge. Ads dominate the mobile screen. Then there is the map and pac…and you can’t click directly to the site from the pac.
Mobile Local is making google a LOT of money. They won’t tell us that, but it has to be. I’d say its very important to google.
Well, I’m sorry about the foundation of your house Mike, that sounds bad…and it sounds bad for Google Local and Plus, being a total freaking mess. But that was a really interesting talk. Thank you.
You are welcome
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