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Understanding Google My Business & Local Search

The Lazy Son of The Mother of All SMX Local/Mobile Recaps

This is a summary of summaries and related posts from SMX Local Mobile. I had the intention of writing several posts but being the lazy son and having found some good reporting I thought I would just provide you a complete set of links. They are arranged in the order of presentation at the conference:

Thursday

Keynote:

Live Blogging Yahoo SMX Local-Mobile Keynote Greg Sterling, SearchEngineLand

Keynote by Frazier Miller Michael Jensen,, citymarketer.com

Covering SMX Local and Mobile – Frazier Miller Keynote – Don Campbell, Expand2Web

SMX LoMo Keynote: Frazier Miller – Chris Silver Smith, naturalsearchblog.com

SMX LoMo Keynote: Gur Kimchi – Chris Silver Smith, naturalsearchblog.com

Local Search Tactics:

SMX Local and Mobile Coverage – Ranking Tactics for Local Search – Don Campbell, Expand2Web

Local Search Ranking Presentation – SMX LoMo 2008 – Will Scott, searchinfluence.com

Sources of Local Business Reviews – Michael Jensen, citymarketer.com

Local Search Ranking Tactics – Michael Jensen of SoloSEO.comAndrew Shotland, LocalSEoGuide.com

Local Search Ranking Tactics – Steve Espinosa of ELocalListing.com – Andrew Shotland, LocalSEoGuide.com

Monetizing Local & Mobile: Who’s Making Money:

SMX Local and Mobile Coverage – Who’s Making Money? – Don Campbell, Expand2Web

Monetizing Local & Mobile: Ten Tips (Plus Three) for Going Mobile Profitably -Bryson Meunier, brysonmeunier.com

Friday

Local Mobile Case Studies:

Local Case Studies- Mary Bowling – Michael Jensen, citymarketer.com

Blended Search in a Mobile World: Optimizing Digital Assets for Mobile Devices-Bryson Meunier, brysonmeunier.com

Managing a Local/Mobile Search Marketing Campaign:

Five (5) “POWER” Tactics for POWERful Local/Mobile Marketing Campaigns that Give You Super-POWERful Results - A Cheezy Presentation On Purpose from Brian Carter, Director of Search Marketing @ www.FuelInteractive.com

Cracking the Code

CRACKING THE CODE: Inside the Black Box of Mobile Search Algorithms
– Jordan Kasteler, jordankasteler.com

Ranking Factors in Google Maps – Cracking the Code SMX Local – Mike Blumenthal

Recaps:

SMX Local and Mobile Recap – Don Campbell, Expand2Web

The Mother of All SMX Local/Mobile Recaps – David Mihm, DavidMihm.com

SMX Local Mobile Grows Up: The Future ArrivesMarty Weintraub, AimClearBlog.com