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Understanding Google My Business & Local Search

Local Search

I have been working on Google and Yahoo local search optimization for awhile. It is an area that while not earth shattering in terms of traffic that they have generated it became clear to me that the importance to Google and Yahoo and the client was increasing and it would be a benefit to understand more about it.

I searched the internet for technical and practical knowledge on Google Maps and Yahoo Local and while there were posts from time to time at a number of sites, none seemed to provide a single place to obtain comprehensive and current information or a place where experiments in techniques could be hashed out and discussed.

If you have an interest in this topic and have some experience I hope that you will take the time to share it so that the general state of knowledge about search optimization for Google and Yahoo local can move forward.