Help Us Write Barbara Oliver’s Content for the new Google Questions & Answers

When Google Questions & Answers came out last week, I reached out to Barbara Oliver Jewelry (who doesn’t have any street level presence in Williamsville, NY and is hidden on the third floor of an office building) and advised her on how to deal with the new product. She agreed that she needed to get … Continue reading Help Us Write Barbara Oliver’s Content for the new Google Questions & Answers

Google Continues Testing of ‘Posts’ As Worldwide Use Expands

The product that was originally called Podium and is often referred to as Posts, continues to be tested as a small business tool that allows a business owner to post directly to their branded search result. We saw the “Posts” like test in late January that included a call to action and posting on the right. Recently, … Continue reading Google Continues Testing of ‘Posts’ As Worldwide Use Expands

Google Posts Directly to Search Feature Expansion Continues – Now What?

Google announced in mid August that they would be expanding their test of the beta ‘direct to search’ posting for SMBs. Barbara Oliver Jewelry just received her entree into the beta so for the first time I can test the product and assess its value1 . And learn better what how it performs and what benefits accrue to Barbara when … Continue reading Google Posts Directly to Search Feature Expansion Continues – Now What?

10 Years Ago: Sometimes you just need a name change

My wife was extolling the virtues of Dried Plums as a sweetener in her homemade ketchup the other day. She was convinced that they were better than prunes for the task. Little did she realize that “in 2001, plum growers in the United States were authorised by the government to call prunes ‘dried plums’. Due … Continue reading 10 Years Ago: Sometimes you just need a name change

Stoppleman to Google: “Delete It” – Yelp Reviews Gone from Knowledge Panel

Yelp reviews, after showing briefly in the new “Reviews from the web” area of the Knowledge Panel, have once again disappeared from site. It would seem that TripAdvisor aggregate reviews are also conspicuously absent. Google must work on the premise of ask for forgiveness not permission. Unfortunately it does not appear that Jeremy Stoppleman (of delete … Continue reading Stoppleman to Google: “Delete It” – Yelp Reviews Gone from Knowledge Panel

5 Reasons Why the New Google Business Photos Image Search Sucks

Google has yet to make any announcements vis a vis providing business photos to the Knowledge Panel via Image Search rather than from the GMB and Google Maps. Whether the change is permanent or “just a test” we do not know. It is very widespread though and appears to be the new normal. Google’s new … Continue reading 5 Reasons Why the New Google Business Photos Image Search Sucks

Review Stars, Zen and the Art of Local Search

A very brief history: Rich Snippet review stars have had a tough week. Starting last Wednesday I noticed they were missing on a few searches I was using in a demo. By Friday, the reports of their disappearance were widespread. Interestingly not all instances of the review stars disappeared, even during the “darkest” hour. Many … Continue reading Review Stars, Zen and the Art of Local Search

Post Pigeon Geo Assessment – How Did Traffic Change by City Part 2

Moses and Rooth Attorneys at Law is a two location criminal defense practice with one office in central Orlando and one in New Smyrna Beach on the coast. I wanted to do a visual mapping comparison of pre and post Pigeon impacts like I did with Barbara Oliver Jewelry & Co. to see the impact of Pigeon both … Continue reading Post Pigeon Geo Assessment – How Did Traffic Change by City Part 2