Google Updates GMB Websites to Include Posts as They Pass 1.25 Million Sites Created

Google has announced an update to the Google My Business Website product to now integrate Google Posts into the website content.

This is an obvious first move as Google moves Websites from a minimal viable product to something more full featured but still easy to use. The inclusion of Posts creates allows a business to add additional relevant content over time, a win for the business and Google.

Simultaneously they announced the ability to add up to 9 photos distinct from your GMB photos and a quicker time to publish. It would appear that means that the rendering of the final HTML is not done until you visit the site the first time.

Click to view actual site

Since introduction Google has sustained a build rate of over 5000 new sites per day and they currently have 1.25 million sites created. While many of these are in the developing world, a significant percentage are showing up in the US and Europe. The inclusion of Posts should cement that trend.

The product is still missing basic SEO features like Title Tags but for a business that has chosen to only have a Facebook page this product could offer significant impact and value.

Please consider leaving a comment as your input will help me (& everyone else) better understand and learn about local.
Google Updates GMB Websites to Include Posts as They Pass 1.25 Million Sites Created by

2 thoughts on “Google Updates GMB Websites to Include Posts as They Pass 1.25 Million Sites Created”

  1. I was intrigued by this sentence: “The text on your website is used to determine your rank in Google Search so the most important thing you can do to optimize your website is to write original, high-quality content. Try describing what’s unique about your business, writing about your company’s history or adding more photos.”

    I do not use the GMB website builder but I wonder if it would rank higher because it’s owned by Google.

  2. In all observation so far, it’s been difficult for folks to get ranking.

    Obviously it’s only one page and It’s missing things like title tag control. It’s indexed like any other website but so far it has all of the issues that any new, single page website with no title tags has.

Leave a Reply to Mike Cancel reply

Your email address will not be published. Required fields are marked *

Comments links could be nofollow free.