The recent use of Google’s review platform in Alabama to lambast a local deli’s Place page with hate reviews (and the attendant backlash) is but one example of why Google needs to implement better control over the reviews appearing on the Places pages.
Here is another. Earlier this week, one reviewer, Samantha, left 15 reviews in one day. Fourteen of them were 1 and 2 star reviews and One was a 5 star review. All for lawyers in Philadelphia. It doesn’t take a rocket scientist nor a sophisticated algo to recognize that these reviews are bogus. Samantha you naughty girl.
Google needs to act like an adult and put in place processes to stop allowing a business’s Place Page being used like as substitute for a Voodoo doll in doing damage to a business.
It's Time for Google Places to Treat Reviews Like a Grown Up by Mike Blumenthal