Comments on: Google Coupons see Large Decline in Major Markets Amongst SMB’s

By: Google Acquires Incentive Targeting For Coupon Programs | Understanding Google Places & Local Search

Wed, 28 Nov 2012 19:05:16 +0000

[...] disdain for coupons. Their past behaviors have certainly reflected a certain schizoid, on again off again approach to [...]

By: Google Confirms Coming Check-in Offers for Plus | Understanding Google Maps & Local Search

Wed, 07 Dec 2011 10:42:45 +0000

[...] saw some successes during 2007 and 2008 having partnered up with ValPak but by early 2009 Places coupons had completely tanked due to lack of visibility. They made a brief reappearance in the main search results along with the [...]

By: Google Latitude Adds Checkin Offers Nationwide | Understanding Google Maps & Local Search

Sat, 09 Apr 2011 16:16:34 +0000

[...] promotion from Google and their failure to showcase coupons in any significant way, Google’s coupon inventory showed significant year over year declines. None but the most intrepid consumers could find them [...]

By: Google Coupons Joining the Witness Protection Program as Google Offers | Understanding Google Maps & Local Search

Mon, 15 Nov 2010 09:31:59 +0000

[...] Google Coupons had been the Rodney Dangerfield of Google local products, always hidden, never talked about and for years, after an optimistic start in 2006, they languished. [...]

By: printable coupons

printable coupons — Fri, 27 Mar 2009 20:45:20 +0000

Its unfortunate that Google did not promote their Coupons program more, and that they are missing out on this large opportunity that clearly wont be here to stay. As soon as the market is back up, coupon use will go down, and Google will have lost its opportunity to really promote Google Coupons and gain market share in that industry. I think that most people that use coupons, really keep it local and are relying on the direct mailers that companies send out

By: Earlpearl

Earlpearl — Wed, 28 Jan 2009 20:32:39 +0000

Don’s comments are very astute and a great idea. Meanwhile Google has simply dropped the ball on this topic. Its interesting how coupons.com is growing in a terrible economy. What could be more revealing.

I often do the grocery shopping for my household. Speak with the cashiers, its amazing how much more coupon usage there is than when the economy was stronger. Then I look at the local supermarket food ads. At least in this market the competitors are aggressively marketing that they double savings on coupons up to $1.00 a coupon. They clearly didn’t do that before.

The coupon business is really taking off. Google has missed the boat to date.

By: Don Campbell

Don Campbell — Tue, 20 Jan 2009 21:37:48 +0000

I agree – its surprising that Google doesn’t promote these better. I typically have my clients create the coupon there, capture a screen shot of it and post it on their website with a link to the printable coupon on the Google profile.

Still this does not address the problem though.