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	<title>Comments on: The Longtail of Local Search Mapspam</title>
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	<link>http://blumenthals.com/blog/2008/05/12/the-longtail-of-local-search-mapspam/</link>
	<description>Developing Knowledge about Local Search</description>
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	<item>
		<title>By: Understanding Google Maps &#38; Yahoo Local Search &#187; Google Maps: Multilingual Mapspam in LA &#124; Developing Knowledge about Local Search</title>
		<link>http://blumenthals.com/blog/2008/05/12/the-longtail-of-local-search-mapspam/comment-page-1/#comment-236948</link>
		<dc:creator>Understanding Google Maps &#38; Yahoo Local Search &#187; Google Maps: Multilingual Mapspam in LA &#124; Developing Knowledge about Local Search</dc:creator>
		<pubDate>Sun, 18 May 2008 15:38:46 +0000</pubDate>
		<guid isPermaLink="false">http://blumenthals.com/blog/?p=654#comment-236948</guid>
		<description>[...] I followed up with some examples of the Mapspam that were dominating the Local OneBoxes in the legal and plastic surgery industries in Southern [...]</description>
		<content:encoded><![CDATA[<p>[...] I followed up with some examples of the Mapspam that were dominating the Local OneBoxes in the legal and plastic surgery industries in Southern [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Understanding Google Maps &#38; Yahoo Local Search &#187; Google Maps Policy: Multiple Listings at a Single Address a No Go &#124; Developing Knowledge about Local Search</title>
		<link>http://blumenthals.com/blog/2008/05/12/the-longtail-of-local-search-mapspam/comment-page-1/#comment-235694</link>
		<dc:creator>Understanding Google Maps &#38; Yahoo Local Search &#187; Google Maps Policy: Multiple Listings at a Single Address a No Go &#124; Developing Knowledge about Local Search</dc:creator>
		<pubDate>Fri, 16 May 2008 17:47:29 +0000</pubDate>
		<guid isPermaLink="false">http://blumenthals.com/blog/?p=654#comment-235694</guid>
		<description>[...] Guide Jen, in a comment posted in response to the articleÂ The Longtail of Local Search Mapspam, has indicated that multiple [...]</description>
		<content:encoded><![CDATA[<p>[...] Guide Jen, in a comment posted in response to the articleÂ The Longtail of Local Search Mapspam, has indicated that multiple [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Jen Chin</title>
		<link>http://blumenthals.com/blog/2008/05/12/the-longtail-of-local-search-mapspam/comment-page-1/#comment-235688</link>
		<dc:creator>Jen Chin</dc:creator>
		<pubDate>Fri, 16 May 2008 17:14:51 +0000</pubDate>
		<guid isPermaLink="false">http://blumenthals.com/blog/?p=654#comment-235688</guid>
		<description>Hi Mike,

I&#039;ll pass on your additional comments regarding our policies on spam in Google Maps. We take your feedback very seriously, and I think it&#039;s fair to say that we don&#039;t want to see search results where multiple listings show up for the same business location. Those types of search results aren&#039;t useful in any way for our users, whom we care most about.

Thanks!
Jen</description>
		<content:encoded><![CDATA[<p>Hi Mike,</p>
<p>I&#8217;ll pass on your additional comments regarding our policies on spam in Google Maps. We take your feedback very seriously, and I think it&#8217;s fair to say that we don&#8217;t want to see search results where multiple listings show up for the same business location. Those types of search results aren&#8217;t useful in any way for our users, whom we care most about.</p>
<p>Thanks!<br />
Jen</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Understanding Google Maps &#38; Yahoo Local Search &#187; Rebranding your business for fun and profit in Maps &#124; Developing Knowledge about Local Search</title>
		<link>http://blumenthals.com/blog/2008/05/12/the-longtail-of-local-search-mapspam/comment-page-1/#comment-234595</link>
		<dc:creator>Understanding Google Maps &#38; Yahoo Local Search &#187; Rebranding your business for fun and profit in Maps &#124; Developing Knowledge about Local Search</dc:creator>
		<pubDate>Wed, 14 May 2008 02:44:45 +0000</pubDate>
		<guid isPermaLink="false">http://blumenthals.com/blog/?p=654#comment-234595</guid>
		<description>[...] mucking around in the bowels of local search marketing for laywers in LA, I had an interesting interchange with [...]</description>
		<content:encoded><![CDATA[<p>[...] mucking around in the bowels of local search marketing for laywers in LA, I had an interesting interchange with [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Mike Blumenthal</title>
		<link>http://blumenthals.com/blog/2008/05/12/the-longtail-of-local-search-mapspam/comment-page-1/#comment-234578</link>
		<dc:creator>Mike Blumenthal</dc:creator>
		<pubDate>Wed, 14 May 2008 00:37:21 +0000</pubDate>
		<guid isPermaLink="false">http://blumenthals.com/blog/?p=654#comment-234578</guid>
		<description>Miriam

Your comment also struck a nerve with me and I thought &quot;cut rate plastic surgeon&quot;. One of the great oxymorons...which lead me to breast englargment which lead me to....wondering just how far &quot;weird SEO&quot; might go....

Stay tuned :)

Mike</description>
		<content:encoded><![CDATA[<p>Miriam</p>
<p>Your comment also struck a nerve with me and I thought &#8220;cut rate plastic surgeon&#8221;. One of the great oxymorons&#8230;which lead me to breast englargment which lead me to&#8230;.wondering just how far &#8220;weird SEO&#8221; might go&#8230;.</p>
<p>Stay tuned <img src='http://blumenthals.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Mike</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: MiriamEllis</title>
		<link>http://blumenthals.com/blog/2008/05/12/the-longtail-of-local-search-mapspam/comment-page-1/#comment-234508</link>
		<dc:creator>MiriamEllis</dc:creator>
		<pubDate>Tue, 13 May 2008 21:29:51 +0000</pubDate>
		<guid isPermaLink="false">http://blumenthals.com/blog/?p=654#comment-234508</guid>
		<description>&quot;But what client in their right mind would choose a lawyer based on the search â€œLA Dog Bite Attorneyâ€? It seems to cater to the underclasses.&quot;

I don&#039;t know why, exactly, but that really made me laugh.

It&#039;s true, Mike!

Somehow, it reminds me of those eBay adwords plugs &quot;Buy New &amp; Used Dog At EBay&quot;

The artifice of crummy and weird SEO at work.
Mim</description>
		<content:encoded><![CDATA[<p>&#8220;But what client in their right mind would choose a lawyer based on the search â€œLA Dog Bite Attorneyâ€? It seems to cater to the underclasses.&#8221;</p>
<p>I don&#8217;t know why, exactly, but that really made me laugh.</p>
<p>It&#8217;s true, Mike!</p>
<p>Somehow, it reminds me of those eBay adwords plugs &#8220;Buy New &amp; Used Dog At EBay&#8221;</p>
<p>The artifice of crummy and weird SEO at work.<br />
Mim</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Mike Blumenthal</title>
		<link>http://blumenthals.com/blog/2008/05/12/the-longtail-of-local-search-mapspam/comment-page-1/#comment-234455</link>
		<dc:creator>Mike Blumenthal</dc:creator>
		<pubDate>Tue, 13 May 2008 18:51:22 +0000</pubDate>
		<guid isPermaLink="false">http://blumenthals.com/blog/?p=654#comment-234455</guid>
		<description>@Steve

Gotcha... he made that statement at &lt;a href=&quot;http://searchengineland.com/080211-070058.php&quot; rel=&quot;nofollow&quot;&gt;SMX Local&lt;/a&gt; last October, it didn&#039;t make much sense then or when I wrote about it in &lt;a href=&quot;http://blumenthals.com/blog/2008/02/11/local-links-of-interest-33/&quot; rel=&quot;nofollow&quot;&gt;in February&lt;/a&gt;. I have heard no retraction or restatement from them.

He actually (according to Chris Silver Smith) recommended a Mail stop or PO Box not an address in a park:
 
&lt;em&gt;He essentially said that they should try to get an address in the city because Google did not display businesses that didn&#039;t have addressesâ€”after all, he quipped, one can&#039;t pinpoint something without an address on the map. He suggested that those businesses could rent a post box to accomplish this.&lt;/em&gt;

So I guess even Google has standards in these sort of things :)

Mike</description>
		<content:encoded><![CDATA[<p>@Steve</p>
<p>Gotcha&#8230; he made that statement at <a href="http://searchengineland.com/080211-070058.php">SMX Local</a> last October, it didn&#8217;t make much sense then or when I wrote about it in <a href="http://blumenthals.com/blog/2008/02/11/local-links-of-interest-33/">in February</a>. I have heard no retraction or restatement from them.</p>
<p>He actually (according to Chris Silver Smith) recommended a Mail stop or PO Box not an address in a park:</p>
<p><em>He essentially said that they should try to get an address in the city because Google did not display businesses that didn&#8217;t have addressesâ€”after all, he quipped, one can&#8217;t pinpoint something without an address on the map. He suggested that those businesses could rent a post box to accomplish this.</em></p>
<p>So I guess even Google has standards in these sort of things <img src='http://blumenthals.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Mike</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Mike Blumenthal</title>
		<link>http://blumenthals.com/blog/2008/05/12/the-longtail-of-local-search-mapspam/comment-page-1/#comment-234446</link>
		<dc:creator>Mike Blumenthal</dc:creator>
		<pubDate>Tue, 13 May 2008 18:24:52 +0000</pubDate>
		<guid isPermaLink="false">http://blumenthals.com/blog/?p=654#comment-234446</guid>
		<description>Hi Earl

Yes, I they are leased spaces in each of the major towns around LA etc. This technique was used pre Google to get local phone numbers, addresses etc in the YP directories.

This area of law generates particularly grotesque advtertising I agree. But what client in their right mind would choose a lawyer based on the search &quot;LA Dog Bite Attorney&quot;? It seems  to cater to the underclasses.

Mike</description>
		<content:encoded><![CDATA[<p>Hi Earl</p>
<p>Yes, I they are leased spaces in each of the major towns around LA etc. This technique was used pre Google to get local phone numbers, addresses etc in the YP directories.</p>
<p>This area of law generates particularly grotesque advtertising I agree. But what client in their right mind would choose a lawyer based on the search &#8220;LA Dog Bite Attorney&#8221;? It seems  to cater to the underclasses.</p>
<p>Mike</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: earlpearl</title>
		<link>http://blumenthals.com/blog/2008/05/12/the-longtail-of-local-search-mapspam/comment-page-1/#comment-234444</link>
		<dc:creator>earlpearl</dc:creator>
		<pubDate>Tue, 13 May 2008 18:18:31 +0000</pubDate>
		<guid isPermaLink="false">http://blumenthals.com/blog/?p=654#comment-234444</guid>
		<description>Mike:

I leased office space.  A lawyer, or law firm does not have 24 locations in a metropolitan region.  I&#039;m sure the 24 locations is an effort to spam local.  Could be for neighborhoods or sections of the greater LA region.   That is a bogus representation.

There was a day when lawyers couldn&#039;t advertise.  Now the advertising is grotesque....and spammy.</description>
		<content:encoded><![CDATA[<p>Mike:</p>
<p>I leased office space.  A lawyer, or law firm does not have 24 locations in a metropolitan region.  I&#8217;m sure the 24 locations is an effort to spam local.  Could be for neighborhoods or sections of the greater LA region.   That is a bogus representation.</p>
<p>There was a day when lawyers couldn&#8217;t advertise.  Now the advertising is grotesque&#8230;.and spammy.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Steve Espinosa</title>
		<link>http://blumenthals.com/blog/2008/05/12/the-longtail-of-local-search-mapspam/comment-page-1/#comment-234402</link>
		<dc:creator>Steve Espinosa</dc:creator>
		<pubDate>Tue, 13 May 2008 15:30:46 +0000</pubDate>
		<guid isPermaLink="false">http://blumenthals.com/blog/?p=654#comment-234402</guid>
		<description>@ Mike

Mike Jones = CTO Google Maps

I was wondering if what he said about pointing your address to a park if you want to be found in that city is still allowed.

I was stating that the keyword stuffing and abuse of the business name is obviously spam.</description>
		<content:encoded><![CDATA[<p>@ Mike</p>
<p>Mike Jones = CTO Google Maps</p>
<p>I was wondering if what he said about pointing your address to a park if you want to be found in that city is still allowed.</p>
<p>I was stating that the keyword stuffing and abuse of the business name is obviously spam.</p>
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