Google News’ New Local Angle - Greg Sterling, SEL detailing Google’s new local news service, similar to topix.com
In CBS Test, Mobile Ads Find Users - Laura Holson, NY Times
CBS plans to announce on Wednesday that it is trying one of the first serious experiments with cellphone advertising that is customized for a person’s location. Its CBS Mobile unit is teaming up with the social networking service Loopt, which allows its subscribers to track participating friends and family on their mobile phones.
Porn, not ‘localisation,’ is what users are searching for - telecoms.com
Content, not local information, is what most users are looking for when using search on their phones. And, as on the fixed Internet, much of that content is pornographic, Farhad Divecha, director of search-engine-marketing agency AccuraCast, told delegates at the recent Mobile Search Conference, held in London.
Study: Free Mobile Directory Assistance To Overtake Paid - Mark Walsh, mediapost.com