Comments on: Google Maps gaining market share vs. MapQuest

By: Understanding Google Maps & Yahoo Local Search » Google Local OneBox Update now official & live | Developing Knowledge about Local Search

Thu, 24 Jan 2008 02:10:08 +0000

[...] available beyond the three listings” to mean that Google is striving for more Maps traffic in their competitive maps battle. It will be interesting to look at the Hitwise data to see if there is a similar increase to last [...]

By: Referencement

Referencement — Mon, 14 Jan 2008 09:23:33 +0000

Google Maps gagne des parts de marché

Voici les conclusions de cette petite étude réalisée par Hitwise :

le trafic US des sites cartographiques a progressé de 10% en 1 an (pour ma part ce chiffre m’étonne, je pensais que ça progressait beaucoup plus vite)
MapQuest est encore…

By: Understanding Google Maps & Yahoo Local Search » Weather Channel Interactive Introduces New Weather Mapplet for Google Maps | Developing Knowledge about Local Search

Sat, 12 Jan 2008 03:02:14 +0000

[...] Google strives for market share gains they have used a number of techniques to increase maps usage. They have extracted significant gains [...]

By: Mike Blumenthal

Mike Blumenthal — Fri, 11 Jan 2008 18:49:54 +0000

Hey EarlPearl

Been missing your insights of late.

Yes, Google has its share of data integrity and system problems but it appears to me in the review I did recently of restaurants in Buffalo that the top 16 were of better quality than a year ago. So while the quality issues are real maybe there is hope.

Mike

By: earlpearl

earlpearl — Fri, 11 Jan 2008 18:37:02 +0000

Nice article and nice comments from Greg. I’m sure the increase is a direct result of injecting maps into organic searches. I hadn’t thought about the business issue with regard to the competing engines and owners of different maps products.

Regardless, the information within maps products needs to be cleaned and improved more quickly. Its been a year since Google made this change that has dramatically enhanced traffic into its maps products. Google is monetizing the traffic by increasing opportunities to advertise directly within maps traffic.

Now its about time they spend more time correcting problems with Maps.