Comments on: Traffic to Google Maps increased by 26% from Jan. to Feb.

By: Branchenbuch

Branchenbuch — Mon, 28 Jan 2008 11:05:30 +0000

They drive lots of traffic on the maps when adding the google maps functionality in the search results. In the last weeks they increased the number of search results with local results a lot, so there might be even a jump in traffic this months.

By: Traffic Masters

Traffic Masters — Fri, 18 Jan 2008 06:57:53 +0000

I hear you but Google is not everything as now it’s 2008 and many social networks have boomed their way onto the traffic highway and it looks like their not stopping. The two big shots is Myspace and Facebook and if you’ve seen the data against G then you’ll know where the traffic is. I have a free report in which we use other means to get not just traffic but mind-blowing traffic. I’ll be here.

By: Understanding Google Maps & Yahoo Local Search » Hitwise confirms: Dramatic rise in Google Maps traffic due to Onebox update

Tue, 06 Mar 2007 15:30:05 +0000

[...] Last week I reported on a Hitwise report that Traffic to Google Maps increased by 26% from Jan. to Feb. due to an increase from upstream Google traffic. [...]

By: Traffic to Google Maps increased by 26% from Jan. to Feb. - Electronic Communications and Marketing Strategies

Tue, 06 Mar 2007 14:19:41 +0000

[...] Link: http://blumenthals.com/blog/?p=116Â [...]

By: Mike Blumenthal

Mike Blumenthal — Mon, 05 Mar 2007 22:03:16 +0000

Hi Colin

Good point…I had not noticed that before…do they count (access from the onebox via the Local Results link):
http://www.google.com/maps?hl=en&client=firefox-a&rls=org.mozilla:en-US:unofficial&hs=KxK&q=restaurants&near=Buffalo,+NY&sa=X&oi=local&ct=title

the same as (accessed via the maps link at the top):

http://maps.google.com/maps?q=restaurants%20Buffalo%20NY&ie=UTF-8&oe=UTF-8&rls=org.mozilla:en-US:unofficial&client=firefox-a&um=1&sa=N&tab=wl

I don’t really know…a very good question.

Mike

By: Colin

Colin — Mon, 05 Mar 2007 21:03:43 +0000

I noticed that links from the local onebox on http://www.google.com point to www sub-domain rather than the maps.google.com subdomain… I wonder, then, if Hitwise is under-reporting Google Maps visits (counting them as regular Google visits), or if Hitwise is able to detect the difference between a Google Maps view and a regular Google view independent of the sub-domain.

By: Earlpearl

Earlpearl — Mon, 05 Mar 2007 17:48:27 +0000

Ignoring the wierdness connected with the one week lag–this shows the significant impact from maps. As mentioned, not all local or regional queries turn up a maps insert. Also even if the user hits on a maps insert–they may then hit on the website itself. How does Hitwise measure this technical difference.

I know for my business we had a lot more queries that came out of the maps source. We could tell through calls to the business. My logs aren’t showing that the visitors are coming from G maps.

How is hitwise measuring this?

By: Mike, The Internet Guy

Mike, The Internet Guy — Sat, 03 Mar 2007 19:35:36 +0000

The week lag is strange. I am not really sure how hitbox gets all there data either. I haven’t really dug into them too much. Perhaps that has something to do with it

By: Mike Blumenthal

Mike Blumenthal — Sat, 03 Mar 2007 18:28:43 +0000

Hi Mike

Yes it does imply awesome market power doesn’t it? And how even moderate change seems to capture increased market share.

I wonder though about the week lag…

Mike

By: Mike, The Internet Guy

Mike, The Internet Guy — Sat, 03 Mar 2007 18:13:59 +0000

Mike.
Imagine if the Local One Box was showing up on all queries that were local. For instance right now ‘Hotels in Las Vegas’ shows a one box but ‘Las Vegas Hotels’ does not. When Google starts getting this right, they will run away with the market share from the looks of it.